The early days of the video game industry were a Wild West – everything was possible and no idea for a game was too bizarre. Insert Coin, the upcoming documentary from Joshua Tsui, takes audiences back to that bygone era when rogue studio, Midway Games, created hit after hit under the leadership of Eugene Jarvis.
Insert Coin, which releases on November 25 on Alamo Drafthouse’s Alamo On Demand Digital service, looks at the creators of some of the most iconic video games of all time, including industry-defining series like Mortal Kombat and NBA Jam.
In the ‘80s and ‘90s, Midway Games took the world by storm, dominating the market with a string of successes. Insert Coin looks at the rise and fall of Midway Games and everything in-between — from the creative personalities who brought Scorpion and Sub-Zero into the cultural zeitgeist to the games themselves. Midway affected the culture of the public consciousness as a whole, not just the gaming world.
Featuring interviews with the team behind some of Midway Games’ biggest hits, along with games industry personalities, Insert Coin is the definitive look at one of the most important contributors to gaming history.